Kodak has announced its plan to release the company’s first Android Phone at the Consumer Electronics Show (CES) in Las Vegas in 2015.
Kodak is partnering with Bullitt Group for its foray into the smartphone market and will offer high quality camera option with the smartphones.
Bullitt Group already partners and creates a line of rugged Android smartphones with the CAT branding on them which they showed off at CES 2014.
This year Bullitt is hoping to take the Kodak brand and use it to market Android powered smartphones that are built around photography.
Technology experts and consumers are expecting that the phone will come up with some impressive optical features and photo editing software. It would be a major disappointment if the phone ends up with just an average cell phone camera quality.
Since the manufacturer offers rugged consumer electronics, it is likely that the device will be built to a higher standard than most easily-breakable touchscreen smartphones.
There is no news yet on exactly what features will differentiate the new Kodak smartphone from those in the market, already using the Android operating system.
According to Oliver Schulte, CEO Bullitt Mobile, Kodak is one of the world’s most recognizable brands. He added, “We’ve taken that heritage and used it to inspire a range of beautifully designed devices that will let users take great pictures and edit, share, store and print them in an instant”.